South Africa Business Directory

Rayzo Marketing

Address

29 Gower Road, Pelham Pietermaritzburg, Kwazulu Natal, 3201

Contact Information

Description about Rayzo Marketing

An enthusiasm and commitment of a young team of marketing, business science, computer science, political science and organizational psychology professionals resulted in the formation of Rayzo Marketing. Started in 2009; its main objective has been to provide state-of-the- art products and services in the field of promotions, events management, eMarketing and Information Technology.


Rayzo Marketing offers integrated promotions, consulting, IT services, eMarketing including website development  and eCommerce capabilities bring continuity and consistency to your strategic programs. Rayzo Marketing's core business services are:

 Special Promotions and Services including, brand promoters events planning and implementation, production shows, talent hiring and celebrity tours, market research/survey administration, mascot hiring, telemarketing and direct marketing, text based promo or content providing services.
•    Business consulting, including business process management, change management and program management.
•    Marketing consulting, including market research and analysis, marketing plans, marketing strategies, product name and development branding, corporate profile catalogues and brochures.
•    IT consulting, including architecture and technology, information risk management, infrastructure services, it process and service management, IT strategy and governance, master data management, performance engineering solutions, and quality assurance and testing.

Press Release from Rayzo Marketing

Marketing Consulting [Sunday, November 07, 2010]

Marketing Consulting forms part our Business Consulting. Over and above  Business Consulting functions we perform Marketing consulting, including market research and analysis, marketing plans, marketing strategies, product name and development branding, corporate profile catalogues and brochures. We also offer  a specific marketing solutions for new media such as:


•    Website Development, including website design, Custom CMS website development, Search Engine Optimization, website maintenance, portal, Ecommerce Solution with latest technology web 2.0, open source development (Oscommerce, Magento, Zencart, X-cart, CS-cart, Joomla, Drupal, Word Press) and iphone application development.


•    E-commerce, E-commerce web solutions enable the distribution, buying, selling, marketing, and servicing of products or services over the Internet and help to reduce costs while reaching a wider market. Many companies offer off-the-shelf ecommerce website solutions which soon wear out due to inflexibility and lack of sound integration to the core process that gives a competitive edge to your business resulting in inefficiencies and errors.


•    Internet Marketing/eMarketing, Organic Search Engine Ranking, Pay Per Click Advertising, Directory Submissions, Link Popularity Building Campaign, Paid Advertising in terms of Banners Ads, Text Adverts etc. Solicited Email Marketing, Article submissions, Ezines, Newsletters that will carry advertising to a subscribed audience, Affiliate Program Setups, Search Engine Optimization, PPC Campaigns.

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Business Consulting [Sunday, November 07, 2010]

In this category we deal with holistic Business consulting, including business process management, change management and program management. We are involved in providing objective advice, expertise and specialist skills with the aim of creating value, maximising growth or improving the business performance of our clients. We are primarily concerned with the strategy, structure, management and operations of you company and help you by identifying business options for your current deficiencies with recommendations, providing additional resources and/or the implementation of solutions. We operate across a wide variety of services including financial and management controls, human resources, and operations, and supply-chain management. We help your company carry out the usually expensive and complex tasks of:

•    carrying out research and data collection;
•    conducting analysis;
•    interviewing client’s employees, management team and other stakeholders;
•    running focus groups and facilitating workshops;
•    preparing your business proposals/presentations;
•    spending the majority of out time with you; the client's site in order to improve your business

In addition to the above, we also help your company navigate the often complex business maze by:
•    identifying you business issues and forming hypotheses to solve them;
•    formulating and implementing our recommendations/solutions;
•    ensuring that you as our client receives the assistance needed to implement the recommendations/solutions;
•    managing projects and programmes;
•    having a close relationship with implementation managers from your company;
•    playing a larger leadership role then our competitors in the management of your client relationship

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Events and Promotions [Sunday, November 07, 2010]

In this category we deal with Special Promotions and Services including, brand promoters events planning and implementation, production shows, talent hiring and celebrity tours, market research/survey administration, mascot hiring, telemarketing and direct marketing, text based promo or content providing services. Below is a succinct and explicit explanation of the services we provide in this category as Rayzo Marketing.

Demonstrations

In-store activity has become incredibly popular with many major brands, the aim being to achieve the ultimate in brand or product awareness! Intriguing in-store demonstrations led by charismatic teams can quickly capture the public’s curiosity & imagination by physically getting them involved with the product at hand! Rayzo Marketing can provide engaging brand ambassadors to demonstrate any type of product to give the consumer "hands-on" time to increase excitement and sales. So many brands are benefiting from the successful sales uplift created by this type of activity. Rayzo Marketing conducts professional in-store product demonstration programs on virtually every type of product. We have successfully executed detailed product demonstrations on everything from coffee makers, children’s toys to cell phones. Our special area of expertise is technology demonstrations and we have conducted product demonstrations on PDA's, laptop computers, "All in One" printer units, digital cameras and cell phones with camera phone technology.

Event Staffing

Rayzo Marketing provides staff for trade shows, promotions and special events throughout KwaZulu-Natal. We work with all companies, from large corporations to small businesses and strive to exceed your expectations. Traveling promotion or a simple weekend event, you can count on our staff! Our staff are leaders in customer relations, direct selling, public speaking and marketing. Each candidate is evaluated based on experience, communication skills, and their special ability to engage the audience. We know what to look for and that is why we hire only the best. When customers are engaged in the dynamics of your product or service they feel important and interested. Customers need a personal experience to build a relationship that bridges the gap. Our staff will deliver your message and get results. We will make your next event a success!

Exhibition Support

We make sure that we source the right people for your exhibition. Skilled and talented people with enthusiasm are an essential components of any properly managed exhibition. We work closely with our clients to ensure staff are fully briefed on product information. Whether as literature distributors, receptionists, hosts, product sampling our highly motivated team members will aim to exceed your expectations. Our specialized staff, many with a second language and secretarial skills, can provide friendly and professional front of house registration processes. In addition, stewards and security personnel work together to welcome delegates and brief them on the event agenda.We can provide computer literate registration staff, with language skills if required, to carry out computerized or manual registration duties and meet and greet delegates.Make first impressions count and have staff to be proud of. Our staff are all highly trained in all aspects of social etiquette and impeccably turned out. Dependant upon your requirements and size of your event we can provide you with a team of staff from 1 to 20! Whatever the size of your event always get it right with Rayzo Marketing.

Product Sampling

A great sampling experience is one of the best ways for your consumers to understand what’s special about your product and your brand. But it’s got to be done just right. We are meticulous in our preparation – how best to present a product, where and when to sample it, how to get to the heart of the target audience. And our trained Brand Ambassadors ensure the highest possible standards on the day. Instore demonstrations are one of the most cost-effective ways to "get your product out to the masses". It is one thing seeing your product attractively packaged and displayed on the shelf, but nothing compares to actually tasting, smelling and experiencing - sampling - your food product first hand at the Point of Sale. Around 85% of purchasing decisions are made at the Point of Sale. If your product is standing out because of the additional experiential experience that Rayzo Marketing is creating for you by offering samples, you will get the edge over your competitors and make sure that it's your product and brand that find their way into customers baskets, and onto your bottom line.

Mystery Shopping

The role of a mystery shopper is to experience and report back on the level of service they receive. Supermarkets, local and national stores, restaurants, banks, government services can each benefit from a mystery shopper programme. Maybe you already have one in place with a reporting structure, but you would like some new faces to carry out the reporting. Otherwise we can design a system for you with schedules and reports.Our staff can offer an accurate, reliable and inexpensive method of quality control which provides you with a means of identifying excellent customer service. We aim to reach a full understanding of the company and our services are tailored to meet the exact needs of the business and an individual programme is installed for each of our clients.

Road Shows

Road shows can be similar to street events in nature but with a greater level of planning and co-ordination, usually covering a large geographic area. Depending on the scale of the activity we may send out several teams of staff, who, from day to day could be promoting in different cities or towns. National brands usually engage in road show activity when they want to launch a product on a large scale. Often this is in a relatively short amount of time to gain maximum effect and exposure. Road show locations and routes may include visits to all national supermarkets where promotional activity will take place.


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